Airbnb partners with destinations to target digital nomads

Airbnb partners with destinations to target digital nomads

A total of 20 dedicated hubs will act as a one-stop shop for aspiring remote workers

Airbnb has announced that it will partner with local authorities in 20 cities across the globe to attract the growing demographic of remote workers.

Earlier this year, Airbnb launched its ‘Live and Work’ Anywhere initiative to help identify some of the most remote worker-friendly destinations in the world and support governments and Destination Marketing Organisations (DMOs) in helping to revive tourism and provide economic support to communities after two-plus years of travel restrictions.

The 20 destinations Airbnb will spotlight are:

  • Baja California Sur, Mexico

  • Bali, Indonesia

  • Brindisi, Puglia, Italy

  • Buenos Aires, Argentina

  • Caribbean

  • Canary Islands, Spain

  • Cape Town, South Africa

  • Colombia

  • Dubai, United Arab Emirates

  • Friuli-Venezia Giulia, Italy

  • Lisbon, Portugal

  • Malta

  • Mexico City, Mexico

  • Palm Springs, California, USA

  • Queensland, Australia

  • Rural France

  • Salzkammergut, Austria

  • Tampa Bay, Florida, USA

  • Thailand

  • Tulsa, Oklahoma, USA

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Ranging from entire countries to lesser-known towns, the destinations were  selected based on their level of popularity with remote workers and progressiveness in policies allowing foreign nationals to live and work in the location. The initiative builds on partnerships that were forged during the pandemic, when Airbnb collaborated with more than 160 governments and DMOs to support efforts to encourage the return of tourism, including the promotion of accommodation that would allow for remote and flexible working.

Millions of people are now more flexible about where they live and work. As a result, they’re spreading to thousands of towns and cities, staying for weeks, months or entire seasons at a time.

About one in five guests globally said they booked Airbnb to enable them to work remotely while travelling in 2021. That trend has continued into Q1 2022, with long-term stays at an all-time high, doubling in size from Q1 2019. 


Airbnb co-founder and chief strategy officer Nathan Blecharczyck said: “In the two years since the pandemic began, a new world of travel has emerged in which many workers are untethered to an office. In collaborating with these destinations, we want to make it easier for workers to enjoy this flexibility and support the return of safe and responsible travel. We know that travel brings significant economic opportunity to local communities and connects people around the world. We’re excited to launch this one-stop-shop for anyone considering joining the millions of workers already enjoying this new trend of working flexibility and travel.”

In the coming months Airbnb will work closely with its new destination partners to help connect this new and growing demographic of travellers with the right place to stay.

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