Wingie Enuygun’s travel marketplace is set to grow in the MENA region
Wingie Enuygun Group will harnesses Amadeus technology to fulfil international growth plans and enhance retailing with New Distribution Capability (NDC).
This partnership will see Amadeus work closely with online travel agent Wingie Enuygun Group to provide cutting-edge travel technology, driving the company’s ambitions to become one of the five largest Online Travel Agencies in the world.
The two companies will work together to help expand Wingie Enuygun’s reach in the MENA region and beyond by offering the OTA’s customers on wingie.com, wingie.ae and enuygun.com domains a range of air content and fares through the Amadeus Travel Platform.
Wingie Enuygun will also benefit from Amadeus’ extensive air content covering both full-service and low-cost carriers
This partnership includes the distribution of NDC-enabled content, which gives Wingie Enuygun the ability to deliver richer, more tailored offers to its customers while improving service. NDC is an integral part of the Amadeus Travel Platform, which brings together all travel content from multiple sources in one place, allowing travel agencies to easily search and compare offers.
Headquartered in Berlin with offices in Istanbul and Dubai, Wingie Enuygun currently employs 250 staff and achieves more than 165 million visitors to its sites per year.
Turkey, in which Wingie Enuygun is the market leader, is expected to be a key market of growth for Amadeus in 2022, with more significant developments set to be announced later in the year.
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Tristan Nielson, VP Online Travel EMEA, Amadeus, said: “We’re delighted to be working with such an innovative and dynamic company, such as Wingie Enuygun, for the first time. It has been an inspirational travel brand for many years. It is a great endorsement for Amadeus that it has chosen our market-leading technology to help drive its ambitious international growth plans. We are excited to play a leading role in helping Enuygun become one of the world’s most successful online travel brands over the coming years.
Nielson also pointed out that the agreement illustrates huge confidence in the future for the Turkish travel market as the world emerges from the pandemic
Wingie Enuygun, CEO Caglar Erol added: “We want to become one of the world’s top five OTAs in the next few years and we needed to find the right technology partner to enable us to meet our international expansion goals. We believe we have found the perfect partner in Amadeus to take these strides forward in the global travel market. We are particularly keen to harness Amadeus’ expertise in areas such as NDC and search to propel our growth plans and enhance travel retailing.”
Wingie Enuygun Group is a popular travel marketplace in the MENA region focusing mainly on flights. The company, founded in 2008 with investments from Rocket Internet and Kinnevik AB, initially began life as a price comparison website for financial services, such as insurance, credit cards and loans, before branching out into travel in the mid-2010s. Today, the online travel agency offers a range of products including flights, bus tickets, hotels and rental cars.
For more information, visit wingie.ae