Initiative supports tourist board’s ‘Hello Hong Kong’ campaign to welcome tourists
Cathay Pacific is to offer residents in India, Bangladesh, Nepal and the United Arab Emirates round-trip air tickets to Hong Kong, with a campaign to be launched simultaneously in the countries on 22 May 2023.
The initiative is part of the ‘World of Winners’ campaign sponsored by Hong Kong International Airport (HKIA) that will give away 500,000 free tickets to visitors globally.
The ‘Hello Hong Kong’ promotional campaign is being rolled out worldwide to send the positive message that Hong Kong is open and ready to welcome tourists. A range of offers from more than 16,000 outlets across the city have been put together by the Hong Kong Tourism Board (HKTB) and the tourism and hospitality sectors to welcome back visitors.
During the initial stage, at least one million ‘Hong Kong Goodies’ visitor consumption vouchers will be on offer, covering a complimentary welcome drink at participating bars, restaurants and hotels, or a cash voucher to be redeemed for transportation at attractions.
To join the campaign, participants must be a Cathay member or sign up for a free membership on Cathay Pacific’s website. During the campaign period, members must visit Cathay Pacific’s campaign website, sign in using their Cathay membership details, and register for the draw.
Each member can submit one entry and winners will be announced on the campaign website. Once announced, winners will receive an email with details about how to redeem their prize.
Rakesh Raicar, Cathay Pacific regional general manager for South Asia, the Middle East and Africa, said: “As a leading airline in the region, we are proud to welcome visitors to experience the very best of Hong Kong. Hong Kong has something for everyone – cultural immersion for solo travellers, the best theme parks for families and an effervescent nightlife for groups of friends. All of this is supported by excellent airport facilities and infrastructure, making the travel experience seamless. Through this campaign, we hope our customers will get an exciting chance to hop onto our flights and immerse themselves in the vibrant culture and varied experiences Hong Kong has to offer.”
Puneet Kumar, HKTB director for South Asia and the Middle East, added: “We are thrilled to welcome our visitors from around the world to enjoy all the new and refreshed experiences around our incredible city. Visitors will be delighted to rediscover Hong Kong’s unique local culture, international culinary scene, immersive experiences and urban metropolis enveloped in beautiful natural landscapes such as beaches, islands, mountains and hiking trails.”
For more information, visit www.flights.cathaypacific.com