The Visit Qatar app and recent ad campaign were recognised at the web design awards
Qatar Tourism (QT) took home five accolades at the Horizon Interactive Awards 2021.
Renowned in the field of interactive web design and creative media, the awards recognise compelling websites, videos and mobile applications.
The awards follow Qatar Tourism’s roll-out of its extensive marketing campaign, which presents the destination in innovative formats such as 360-degree videos.
Following the successful launch of ‘Experience a World Beyond’, its global multimedia marketing campaign, and the launch of the Visit Qatar mobile application last year, Qatar Tourism won ‘Best in Show’, ‘Best Overall Mobile App’, ‘Best in Category for Web Tows & Municipalities’, ‘Best in Category for Web Travel & Tourism’ and ‘Gold in Global Campaign for Social Media Strategy’.
Commenting on the wins, Qatar Tourism chief operating officer Berthold Trenkel said: “We’re delighted to have won five awards at the Horizon Interactive Awards 2021, including ‘Best in Show’, for our global campaign. Our tourism strategy puts the visitors at the heart of all new programmes and initiatives. We are excited to introduce travellers to the best of Middle Eastern hospitality and experience new and undiscovered adventures. In Qatar, visitors truly experience a world beyond.”
As the global tourism industry continues to recover, Qatar aims to welcome more than six million visitors per year by 2030 and further its tourism offerings in line with Qatar’s National Vision 2030.
Along with introducing its new website in six languages and an app, available on both iOS and Android, Qatar Tourism has also launched its Service Excellence programme, which is aimed at developing and enhancing standardised best-in-class service across all visitor touch points.
For more information, visit www.visitqatar.qa