David Beckham stars in Qatar Tourism’s latest campaign

David Beckham stars in Qatar Tourism’s latest campaign

Beckham enjoys action-packed adventures around the country 

Qatar Tourism has launched a new stopover holiday campaign featuring David Beckham to support the country’s tourism goals to attract more than six million visitors a year by 2030. 

Led by passionate local personalities, Beckham is seen discovering the country over a period of 48 hours as he explores the winding spice markets of Souq Waqif, soaks up local street art, cooks tacos infused with local flavours, camps in the desert, and takes in Doha’s sights on a motorbike.

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Commenting on the launch of the campaign, Qatar Tourism chairman and Qatar Airways Group chief executive Akbar Al Baker said: “It has been a pleasure to welcome David to Qatar, where he has immersed himself in the culture and experienced first-hand the warm hospitality of our people. 

"I encourage the millions who transit through Qatar every year to follow in David’s footsteps and create their own exciting adventure and memories. We have something for everyone at incredible value, whether it’s sun, sea and sand, rich heritage and culture, surprising nature, or a modern and fun city break.”

David Beckham added: “Qatar has surprised me with a wide range of great experiences you can have in just 48 hours. The people are warm and welcoming, and it is a great place to spend a few days.


“The people of Qatar are really passionate about their culture and the mix of modern and traditional creates something really special. I saw so much during my trip from spice markets to museums to enjoying a ride on my motorbike, which was one of the highlights.”

With more than 80% of the world’s population within a six-hour flight from Qatar, the campaign showcases how it’s possible for a stopover in Qatar to turn into a mini break. 

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