"Travel needs to lighten its footprint and everyone should be able to experience it" says CEO
Expedia Group has announced its new global social impact and sustainability strategy to advance a travel ecosystem that is responsible, open and accessible to all.
Expedia Group vice chairman and chief executive officer Peter Kern said: “Travel is transformative. It broadens horizons, strengthens connections and changes perspectives. With our new Open World social impact and sustainability forward-looking plans, we will further our mission to power travel for everyone, everywhere.
"Travel needs to lighten its footprint on the planet, and everyone should be able to experience it and receive the associated benefits. Now is the time to innovate the existing model. We have a responsibility to enable a stronger, more sustainable industry.”
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Combining the company’s mission, purpose and values with its traveller-centric mindset, the 'Open World' social impact and sustainability strategy is focused on three priorities: increasing access for underserved travellers, democratising the travel economy and innovating sustainable solutions for the future of travel.
Earlier this year, the company announced its Open World technology platform, created for partners of all sizes to leverage and configure products and services needed to succeed in the travel ecosystem.
The Open World social impact and sustainability strategy aims to tackle inequities in travel, accelerate meaningful change for the mosaic of travellers and communities that power the global industry, and ensure a healthy planet. Expedia Group’s social impact and sustainability strategic framework includes:
Inclusive pathways for underserved travellers
Economic advancement for communities underrepresented in travel
A prosperous planet for generations to come
These company's Open World strategy builds upon Expedia Group’s ongoing commitment to philanthropy.
Throughout the Covid-19 pandemic Expedia Group led programmes, including the Give the World a Shot initiative – a joint endeavour with UNICEF to enhance Covid-19 vaccination rates in communities around the world – as global, equitable access to the vaccine is in line with traveller values and essential to reopening the world to travel.
Expedia Group donated approximately US$10.5 million – vaccinating three million people and moving the travel industry closer to recovery.
For additional information, visit www.expediagroup.com