The intelligence provider is expanding globally to provide data services to hotels and airlines
Travel intelligence provider Mabrian has announced its new growth strategy, which will focus on leveraging its data gathering platform to form new partnerships, expand internationally and attract new talent.
As part of this strategy, Mabrian has appointed Diana Munoz (pictured) as strategic growth advisor to the Executive Team. Munoz has held global positions managing strategic partnerships and growth for more than a decade and will now lead Mabrian’s new strategy to focus on international expansion.
Speaking about her new role, Diana Munoz said: "After many years of working with Mabrian as a partner, I'm delighted to be a part of this new phase in its journey and excited to contribute to its international expansion.
"Mabrian's advanced technology, combined with its strong client base and exceptional team, positions us for tremendous growth. I look forward to leveraging my expertise and working closely with the team to capitalise on the opportunities ahead and drive success in this new phase."
The company already operates in 40 countries and is poised for development and growth in new regions, including the US and the Middle East. This expansion will be achieved through strategic partnerships at a global level and the exploration of new business segments within the private sector. These initiatives aim to support Mabrian's existing global leadership in providing intelligence services to tourist destinations.
With an 85% service renewal rate, Mabrian's development is supported by its high customer loyalty
For the past eight years, Mabrian has been at the forefront of offering travel data and insights through its artificial intelligence-powered visual dashboard. What sets it apart is its ability to integrate multiple sources of data, enabling it to track the complete traveller's journey, including air travel, hotel stays, destination spending, and social impressions.
Mabrian founder and CEO Santi Camps commented: "Mabrian is delighted to welcome Diana Munoz as a Strategic Advisor to our executive team. Diana's in-depth understanding of the travel industry and her strategic vision will be instrumental in driving our growth and establishing Mabrian as a global leader in travel intelligence. We're confident that her appointment will enable us to seize new opportunities and strengthen our position.
"Mabrian’s client base speaks to the strength of our offerings. Now, we are expanding our services to the private sector, exploring new regions, and actively engaging in partnerships with key consulting firms."
For more information, visit www.mabrian.com