Collective Retreats to open...

The hospitality group has partnered with NEOM on a 2026 property launch

Collective Retreats, known for outdoor experiential hospitality, has announced a partnership with NEOM to open a sustainable retreat in Trojena, a snow-capped mountain destination in northwestern Saudi Arabia.

Scheduled to open in early 2026, Collective Trojena will be located 50km from the Gulf of Aqaba.

The retreat will feature 60 "open-air guest rooms", water features, communal campfires and locally inspired culinary experiences. The property’s overall aethetic will be designed to blend with the natural landscape.

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Collective Trojena will also offer direct access to the development's full array of planned outdoor activities, including skiing and snowboarding, high altitude training, paragliding, mountain biking, hiking and water sports, as well as cultural programming around film, art, music and food.

Trojena is aiming to be a the forefront of sustainability by powering the mountain destination with a combination of solar and wind energy, while developing technology in water desalination and brine processing to achieve zero waste.

Speaking about the announcement, Collective Retreats CEO and founder Peter Mack said: "We founded Collective Retreats with the singular goal of changing the way people travel. We want travellers to see the world with renewed curiosity and a greater appreciation for conservation of the extraordinary natural beauty that surrounds us.

"Trojena provides the ultimate backdrop to achieve this mission in ways we never imagined. In addition to giving a global audience a new perspective on this spectacular mountain setting, we're committed to demonstrating that luxury travel should not be extractive and it's possible to both preserve the environment and deliver extraordinary guest experiences."

For more information, visit www.collectiveretreats.com/trojena