Sabre to automate post-booking process for agents

Sabre to automate post-booking process for agents

The travel tech company has partnered with Trava to create more efficient workflows

Sabre Corporation has entered into a new premium solution partnership with Trava to help automate post-booking processes for travel agents. 

The partnership with Trava will enable Sabre-connected travel agencies to find and utilise partner solutions to support their specific business needs and requirements.

Trava will deliver preferential commercial terms to Sabre customers in North America and EMEA and provide travel companies with a GDS-agnostic ‘no-code’ process automation solution, allowing them to create and manage efficient post-booking workflows. 

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The solutions provided by Trava will deliver enhanced scalability and typically reduce manual input time by 70% while increasing profit by roughly US$5 per PNR.

Commenting on the announcement, Sabre Travel Solutions vice president, Partner Solutions Marcus Pinedo said: “In today’s dynamic travel marketplace, it is crucial that the entire travel ecosystem is coming together to accelerate recovery, create opportunities for future growth and ensure that the ever-increasing expectations of the end traveller are met and exceeded. We’re delighted to welcome Trava as a Premium Solution Partner and together, we can help agencies to streamline their daily manual processes, increase profits and concentrate on creating enhanced traveller experiences.”

Trava’s solution automates processes, including queue management, travel disruptions, refunds, exchanges, unused tickets and ticketing, all supported by powerful revenue-boosting and client communication tools.


Trava CEO and founder Maxim Sevastianov added: “Travel companies are rethinking the way they manage their operations. Automation is vital to achieve higher levels of efficiency and scalability in the post-booking area. 

“With travellers expecting a more personal experience than ever before and the entire travel industry facing staffing challenges, automation and self-service are key. With Trava, travel companies free up employee time, enhance their customer experience and, at the same time, increase profitability. We’re proud to be working in partnership with Sabre and excited about how we can deliver huge value to more Sabre-connected travel companies around the world.”

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